Meet Neato Burrito – A Cool and Innovative Way to Pack Burritos

Every innovation is based out of necessity. Probably this has been the driving force behind the creation of the Neato Burrito packaging material. In response to IoPP’s 2015 48 Hour Re-Pack student design challenge, a group of students at Clemson University was tasked with reinventing taco and burrito packaging for easy, on-the-go consumption. They have done quite a splendid job.

Traditional aluminium foil wrappers are the most obvious choice for packing fast food and snacks. But the students at Clemson University decided to test their innovative capabilities and came out with a unique design that integrates the the dead fold properties of foil with the structural integrity of paperboard. The accordion style design of the package means that the walls collapse after every bite. This way, you can enjoy your burrito without worrying about creating a mess. 

(Source:Packaging of the World)

The open end of the package is sealed with a cardboard cap which needs to be popped open to access the burrito inside. You can also open up the entire package to have a sort of plate all to yourself. This is the next level of convenient packaging material that is pretty cool in terms of design and appeal. 

(Source:Packaging of the World)

One of the best features of this packaging design is that it is made from cardboard paper which makes this packaging material completely recyclable. Even the aluminium that is lined up against the internal surface can be recycled provided that it is clean and free from contaminants. The students have taken care to adhere to the demands for a sustainable design for the package which makes it a commercially viable packaging design. 

This innovation can be considered to be the tip of the iceberg. If a group of students can create something so amazing in just 2 days, then imagine what a team of packaging experts can come out with after proper and thorough research. The need of the hour is to come up with such designs that utilize minimum resources and ensure the utilization of eco-friendly materials without compromising on the functional as well as protective aspect of the package.