Recycled packaging materials are preferred
by everyone these days because they help to keep the costs low and also
contribute towards establishing adequate sustainability for the respective
business. However, chocolate packaging is a rare exception to this practice.
Apparently, any cardboard packaging or packing boxes for chocolates must
be made up of virgin fibres only.
Taste and odour neutrality are the most
important factors that are considered during the selection of packaging
materials for chocolates. Since the products / contents are brought directly in
contact with the packaging material, the possibility of issues pertaining to
tainting, odour and migration are high. Recycled materials may not be
completely ineffective, but the risk of contamination is always there.
Moreover, the ongoing debate on the
possibility of mineral oils in the recycled fibres contaminating the contents,
also makes it difficult for a chocolate manufacturer to settle for recycled
packaging materials. It is therefore important for the manufacturer to stay
updated with the latest developments on the environmental impact of recycled
materials and the way that these materials could have an effect on the quality
of the contents.
Even if you consider wrapping up the
chocolates individually and then storing the entire lot together, you need to
be absolutely certain that the packing box would provide a neutral environment.
Usually, any new packaging material that a chocolate manufacturers selects, is
tested thoroughly for 6 months (minimum) in a controlled environment to analyse
its impact on the contents.
This is an important consideration because
the chocolates need to have a decent shelf life. There is a good probability
that the package would have to spend quite a long time on a shelf in a retail
outlet before a customer picks it up. Even during the transportation of the
consignment, the immediate surroundings / environment cannot be controlled
completely. This clearly indicates that the packaging needs to be able to
protect the contents and preserve them with no negative impact being witnessed
on its quality.
As a preventive measure, experts believe
that manufacturers should stick to virgin fibre cardboard boxes to ensure the
maintenance of the quality of their products once they have been packed and
prepared for shipping. The cost of packaging would be comparatively high, so
the manufacturer needs to consider the profit component of the packaging so as to
set a final selling price for the product. This has to be further accentuated
with the maintenance of high quality levels in the product so that the
customers do not mind bearing a slightly high price resulting out of the use of
virgin fibre cardboard packaging material.
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